Arttha: Fintech Platform


About 'arttha'

In the digital payments world, ‘arttha’, by PureSoftware, is one of the fastest growing technology platforms. With business execution and process effectiveness as a focal point, and optimizing operational cost for service providers, it provides a high-performance technology solution for digital payment.

Businesses requiring a digital solution for financial services, mobile banking, agency/ branchless banking, microfinance, insurance, payments, and payments aggregation, ‘arttha’ tenders a single platform solution.

More than 100 banks & financial institutions, and four mobile operators, in the last three years, have adopted ‘arttha’. In otherwise unconventional financial services market, we have a proven track record of being unusual and innovative in our outlook to resolve business issues.

Our Culture

We believe that certain principles are central to organizations as well as to the client’s success. Innovation, integrity, transparency, and commitment are embedded in our DNA, and this helps us in promoting a sincere customer service culture.

We provide our people with opportunities to grow and be more creative while maintaining work-life balance and this allows them to remain self-motivated and committed professionals.

Our leadership has created an inclusive culture as we engage with the team and market, which eventually brings openness, knowledge sharing and innovation in our daily work life. This ongoing commitment by leadership helps in improving customer experience throughout the customer journey.

Why 'arttha'?

Faster GTM

Out of the box configurable features allowing quick launch

User Experience

Seamless omni-channel experience for customer delight

Converged Platform

A single unified fintech solution for all your business needs

Open APIs

Creating an ecosystem for greater adoption and interoperability

Case Studies

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